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A better footprint:

helping the less fortunate one sale at a time

Ashley Cravillion

Issue date: 10/22/09 Section: Life
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"The mission of A Better Footprint is to leave better footprints, wherever we go and in all that we do," according to the Web site abetterfootprint.org. "We promote fair, long-term sustainable development for artisans and the world's poor."
A Better Footprint is a non-profit organization in Green Bay and member of the Fair Trade Federation and Green America. In order to fulfill its mission, A Better Footprint sells Fair Trade products from poor artisans to consumers all around the world. It sells the products for a fairly traded price.
Each product sold by A Better Footprint makes a tremendous difference in the life its creator. Artisans are paid as soon as they give the product to A Better Footprint. Advance and direct payments are used in order to make a difference in the artisan's life immediately. It does this so the artisans do not have to wait a year for their products to sell in order to make a profit. A Better Footprint makes a difference to the individual artisan by using fair trade to sell their products.
Bana Drammeh, was born in Gambia, Africa, unable to speak or hear. She joined A Better Footprint as a hat maker and has her hats sold for a Fair Trade price in America. She takes pride knowing that she is making a living for herself because she made the product.
"Supporting herself and unable to get employment elsewhere, Bana is on the path to self-sufficiency with A Better Footprint," according to A Better Footprint. "The sale of 20 hats per month can keep food on the table, but the sale of 60 hats a month keeps her employed full time and able to keep money in her savings account."
A Better Footprint offers educational programs and presentations to anyone who wants to learn about it. It will teach students, adults or anyone who wants to learn about acceptance and tolerance of diversity of different cultures. The Green Bay store also teams up with schools, churches and non-profit organizations for fundraising events.
According to A Better Footprint, at Fair Trade consignment sales, fundraiser items are packaged and ready for sale. The products come with price tags on and are easy to sell at the fundraising event. Any unsold items may be returned to the store. The groups that sell these Fair Trade products receive 20 percent of the gross sales when they sell at least $300 worth of product. There are other ways people can make a difference besides holding a fundraiser.
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samueljaxon

Custom dissertation

posted 2/21/10 @ 8:57 AM CST

I must admit, great stuff for students.

Bill Anderson

posted 5/05/10 @ 4:30 AM CST

It's a great possibility for helping the poor people in Africa! Not to give them just money for a living, but afford them a kind of earning. If it works, I think it's worth to join. (Continued…)

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